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August 28, 2013 By Jody Raines Leave a Comment

Twerking Or Smarketing? What’s Worse?

smarketing Twerking has officially been added to the Oxford Dictionary, thanks, in part to Mylie Cyrus’s exhibitionist performance during the MTV Video Music Awards.   Appparenty “twerk” is a verb, as in “to twerk”, which involves provacatively thrusting and grinding the hips in a squatting stance.   Personally, I find it to be a bit graceless and less-than-sexy, but I am also not a fan of Ms. Cyrus and found her dance to be pretty lame and other than being suggestive, pretty pathetic.

My understanding is the the term “twerking” was derived from Hip Hop, and may have been a variation of the phrase “working” it.

No one is immune from the “twerk smirk”…  And while it may have been bad, it’s “Breaking Bad” worthy.   Check out the looks of horror on Hank and Marie’s face as they watch Miley make a fool of herself…

So how is Twerking like Smarketing?  And what the heck is “smarketing“.

Smarketing seems to be one of those phrases that otherwise intelligent people have come up with to describe a unified sales and marketing approach.  To me, the term “smarketing” is like nails on a blackboard… It’s so annoying and it makes me grit my teeth when I hear pseudo marketers trying impress using this phrase.   Anyone who has been around more than ten minutes realizes that marketing and sales must absolutely work together to succeed, and if they miss that point, they are going to be left behind in the dust.

So is there some scientific explanation that can explain the Twerking and Smarketing phenomena?   It’s had to say,but apparently it may not be appropriate for anyone over the age of 25!

One thing is for sure, both “Smarketing” and “Twerking” can make you look, well, stupid!

smarketing twerking

 

 

Filed Under: Keyword Phrases, Marketing Buzz Words Tagged With: marketing buzz words, smarketing, social media marketing, twerking

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