April 10, 2014 By Jody Raines

Quotable Stuff | Sharable Stuff | Motivational Stuff

WebMarCom

President

Jody Raines shares motivational sayings to uplift and inspire.

How To Add Video For Search Engine Optimization

May 10, 2013 By Jody Raines Leave a Comment

Video can be a powerful tool for website search engine optimization. Understanding what keywords you want to optimize and how you want to be found begins with understanding your customer and what they are seeking. As part of an initiative to optimize for “Jody Raines” and “WebMarCom”, I created a series of motivational and inspirational […]

Social Media, Robin Williams, The English Language And Holidays

December 2, 2014 By Jody Raines

Social Media has a way of making you feel sad sometimes. The posts of beautiful holidays and warm family celebrations may be more for the benefit of others than what’s true. Consider the perceptions that we have from what we read or hear, and compare that to the reality… sometimes the way things […]

Gamification Marketing – What is Gamification And How Can You Use Game Tactics For Business Marketing

July 11, 2013 By Jody Raines Leave a Comment

Gamification marketing and the creation of game-like motivation to enhance engagement and usership is an exciting new trend. According to a Gartner study, more than half of the companies that manage innovative processes will “gamify” them. The same study forecasts by 2014 more than 70 percent of Global 200 organizations will have gamified at least one […]

Small Business – Hard Lesson: What You Need To Know About SEO

March 17, 2014 By Jody Raines Leave a Comment

Your SEO expert may be killing your business. Recently I’ve been receiving calls from friends and potential clients who have been referred to me for help or advice. In most of these cases, I am seeing a similar situation. There is a trend among small businesses to attempt to improve their business by hiring […]

What Is A Smart Marketing Goal? And How Do You Set Them?

September 11, 2013 By Jody Raines Leave a Comment

Internet marketing without goals, or traditional marketing without goals is a crapshoot. It’s throwing stuff at the wall and hoping it sticks, without a guide or way to measure whether you are effective or not. One of my favorite expressions is the definition of insanity – you know doing the same thing over and […]

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